Can we show that the equality $$∀A,B∈R:\ \ A*B=A\mathcal{J}^{-1}B$$ necessarily follows, given a ring $R$ with addition $(+)$, multiplication $(·)$ with respect to the identity $\mathcal{I}$ and another multiplication $(∗)$ with respect to the identity $\mathcal{J}≠\mathcal{I}$? It is implied that $\mathcal{J}$ has an inverse with respect to $(·)$: $$∃!\mathcal{J}^{-1}∈R:\ \ \mathcal{J}^{-1}\mathcal{J}=\mathcal{I}$$
I'm working on a set on which I'm trying to define a "multiplication" with respect to the "addition" that already exists. There seems to be quite a few ways to do this but I noticed that all those that I know of can be reduced to any single one of them by the formula I gave at the beginning, thus making them all "equivalent" in a sense. I suspect that this is an abstarct-algebraic property induced by my set being a ring rather than by its specific structure. It is easy to show that, given a multiplication $(·)$ with unity $\mathcal{I}$ and an invertible element $\mathcal{J}$, the formula $A*B=A\mathcal{J}^{-1}B$ does indeed define another multiplication $(∗)$ with unity $\mathcal{J}$ (checking the axioms is straighforward); but so far I've struggled to prove the converse, mostly because the two multiplications don't seem to interact with each other at all. I don't even know whether this is in fact true but couldn't construct counterexamples in the more familiar rings either.
P.S. My algebraic structure of interest is also commutative with respect to $(·)$ so it's ok if the proof has to rely on that (but not all elements it contains are invertible, I would have called it a field otherwise; neither do I know anything about zero divisors in it). Also, if the hypothesis is not true, maybe it can somehow be strenghtened to work?