What Gauss actually proved was what you give as Version 2, in contrapositive form. In Chapter II, article 42 of the Disquisitiones Arithmeticae, he writes:
If the coefficients $A$, $B$, $C,\ldots, N$; $a$, $b$, $c,\ldots,n$ of two functions of the form
$$\begin{align*}
x^m+Ax^{m-1}+Bx^{m-2}+Cx^{m-3}\ldots + N \tag{P}\\
x^n + ax^{n-1}+bx^{n-2}+cx^{n-3}\ldots + n \tag{Q}
\end{align*}$$
are all rational and not all integers, and if the product of (P) and (Q)
$$= x^{m+n}+\mathfrak{A}x^{m+n-1} + \mathfrak{B}x^{m+n-2} + \text{etc.} + \mathfrak{Z}$$
then not all the coefficients $\mathfrak{A},\mathfrak{B},\ldots\mathfrak{Z}$ can be integers.
See discussions here and here. Version 2 is certainly a consequence of Version 1, as you note.
To obtain Version 1 from Version 2, first we factor $f(x)$ and $g(x)$ into irreducibles in $\mathbb{Z}[x]$ (the factorization exists, though we do not yet know it is unique):
$$\begin{align*}
f(x) &= f_1(x)\cdots f_r(x)\\
g(x) &= g_1(x)\cdots g_s(x).
\end{align*}$$
Since the product of the contents certainly divides the content of the product, we know that each $f_i$ and $g_j$ is primitive and therefore irreducible in $\mathbb{Q}[x]$ by Version 2.
Let $c$ be the content of $f(x)g(x)$, and write $f(x)g(x) = cF(x)$ with $F(x)\in\mathbb{Z}[x]$ primitive. Since $F(x)$ is an associate of $f(x)g(x)$ in $\mathbb{Q}[x]$, it is reducible in $\mathbb{Q}[x]$, hence in $\mathbb{Z}[x]$; we can likewise factor $F(x)$ into irreducibles in $\mathbb{Z}[x]$, all of them primitive,
$$F(x) = F_1(x)\cdots F_t(x).$$
So we have in $\mathbb{Q}[x]$ that
$$cF_1(x)\cdots F_t(x) = f_1(x)\cdots f_r(x)g_1(x)\cdots g_s(x).$$
Because each nonconstant factor is irreducible in $\mathbb{Z}[x]$ and primitive, they are irreducible in $\mathbb{Q}[x]$ by Version 2. By unique factorization in $\mathbb{Q}[x]$, it follows that $t=r+s$, and we can reorder and relabel the irreducible factors of $F(x)$ as
$$F(x) = F_1(x)\cdots F_r(x)G_1(x)\cdots G_s(x)$$
where each $F_i$ and $G_j$ has integer coefficients and is primitive; and moreover each $F_i(x)$ is a $\mathbb{Q}$-associate of the corresponding $f_i(x)$, and each $G_j(x)$ is a $\mathbb{Q}$-associate of $g_j(x)$.
But now assume that $a(x)$ and $b(x)$ are nonzero, primitive with integer coefficients, and they are $\mathbb{Q}$-associates. Then there exists integers $m$ and $n$, $\gcd(m,n)=1$, with $\frac{m}{n}a(x) = b(x)$. Then $ma(x) = nb(x)$. Since the content of $ma(x)$ is $|m|$, and the content of $nb(x)$ is $|n|$, then $|m|=|n|=1$, so $\frac{m}{n}=\pm 1$. Thus, $a(x)$ and $b(x)$ are either equal, or negatives of each other.
That means that $f_i(x)=\pm F_i(x)$ and $g_j(x)=\pm G_j(x)$ for each $i$ and $j$. Thus, we have
$$\begin{align*}
f(x)g(x) &= cF(x) \\
&= cF_1(x)\cdots F_r(x)G_1(x)\cdots G_s(x)\\
&= \pm c f_1(x)\cdots f_r(x)g_1(x)\cdots g_s(x)\\
&= \pm c f(x)g(x).
\end{align*}$$
Therefore, $|c|=1$, proving that the product of primitive polynomials is primitive.
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