Edit 18 Nov 2021
With more than three players, I get a sequence of simultaneous polynomial equations. I could not solve them. Instead, I picked a random starting set of probabilities, and did a random walk to minimize the variance of the probabilities of winning. I got the following graph for Nash equilibrium probabilities of selecting each number, depending on the number of players in the game.

Edit 7 Nov 2021
Suppose there are exactly three players. Suppose the first two play $1$ with probability $1-p$, and something else with probability $p$.
To be a Nash equilibrium, the third player's chances of winning, $W$, are the same if he picks 1 or he doesn't.
If he picks 1, he needs the other two to not pick 1.
If he doesn't pick 1 he needs either both the others do, or neither do. If neither do, we are back at the start, but choice 1 is ignored. .
$$W=p^2=(1-p)^2+p^2W$$
The only way this works is if $$p^2=(1-p)^2+p^4\\p=1,p=0.54369$$
Then the probability of picking $n$ is $(1-p)p^{n-1}$. Everyone's chance of winning is $p^2=0.2956$
For $N$ players, either 0, 2 or more rivals pick 1, then you need to be best of what's left. There is a recursion on the winning probability $W=f(p,N)$
$$W=f(p,N)=p^{N-1}=\sum_{k=0\\k\ne1}^{N-1}{N-1\choose k}(1-p)^kp^{N-1-k}f(p,N-k)$$
I will try to get a plot for the roots of that.
Edit 2 Feb 2017:
A rule of thumb is that there will be a unique number somewhere between $1$ and $n/\ln(n)$.
If everyone picks a value between 1 and $n/\ln(n)$, each value will be picked $\ln(n)$ times on average.
For a given value, the number of times it is picked follows a Poisson distribution, with $\lambda = \ln(n)$. The chance it is picked once is $\lambda e^{-\lambda}=\ln(n)/n$.
On average, one value will be unique.
If people pick numbers bigger than $n/\ln(n)$, there will be several unique numbers. Since only the lowest of these wins, they would be better off with smaller numbers - so this is not fruitful. If people spread out over twice the interval, there will likely be $\sqrt{n}$ unique values.
If people only pick values much less than $n/\ln(n)$, then each value is picked several times. Everyone is eliminated, and a winning strategy is to avoid the crush by picking a large value. Again, it is not fruitful to concentrate on small values. If people restrict to half the interval, there is one chance in $n$ of any unique values.