In Bott & Tu, a tubular neighborhood of a submanifold $S\subset M$ is defined as an open neighborhood $T$ of $S$ in $M$ such that $T$ is diffeomorphic to a vector bundle of rank $\mathrm{codim}\,S$ such that $S$ is diffeomorphic to the zero section. They then claim such tubular neighborhoods always exist and that the normal bundle $NS$ of $S$ in $M$ is the required bundle.
However, the tubular neighborhood states that $T$ is diffeomorphic to a neighborhood of the zero section in $NS$, not to the whole thing. Is it possible to "stretch" the image of $T$ in $NS$ so that it is diffeomorphic to all of $NS$? Spivak seems to have a proof in the compact case, but how does one show this in general, using the tubular neighborhood quoted above?