Here is @Shooter's answer shown a different way. Let's take the example of n = 8:
1 + 4 + 7 + 10 + 13 + 16 + 19 + 22 = 92
Let's rearrange this and group:
(1 + 22) + (4 + 19) + (7 + 16) + (10 + 13) = 92
Now let's add the groups and look for a pattern:
23 + 23 + 23 + 23 = 92
That's it. The n = 8 example is just what happens when you add 23 four times. What is 23? It's 3n - 1. What is four? It's n / 2.
That makes the formula (3n - 1)(n / 2). This is how I would derive this when n is even. It's a little more work when n is odd.
Here's another simple solution that only uses this formula:
1 + 2 + 3 + ... + n = n * (n + 1) / 2
We'll call this f(n) for now. I'll decompose the original series:
(a) 1 + 2 + 3 + 4 ...
(b) + 0 + 1 + 2 + 3 ...
(c) + 0 + 1 + 2 + 3 ...
-------------------
(d) = 1 + 4 + 7 + 10 ...
It should be clear from the above how to make a closed form equation:
(a) = f(n)
(b) = f(n - 1)
(c) = f(n - 1)
Therefore
(d) = f(n) + 2 * f(n - 1)
The formula (d) can be rewritten to what you posted in your question