I want to calculate the reach of a person's account on Twitter on a daily basis.
For this, we can have these variables:
- Number of followers of a person.
- Number of status posted on a day.
- Number of retweets made to the person's status.
- Number of mentions made to the person.
Retweets are made when a follower like a person's status and reproduce it in his/her account. Mentions are made when a follower says something to a person. Followers may increase dramatically when good statuses are posted.
In my view a good reach is when a person gets a high number of retweets and mentions at first and high amount of followers in a day. But all of these depends on the number of the statuses posted that day.
I do not know what is the best method to calculate this, so I am seeking for your help.
For example I would like to calculate on a scale of 1 to 100 the "reach" of 5 statuses that gained 4 retweets and 6 mentions. Additionally 20 new followers made that day (for example from 400 -> 420 ). How good is that?